Press Release #41 (1/6/10)




New York, Jan 6 - iN DEMAND has named respected cable executive Robert G. Benya as President & CEO, effective immediately. Mr. Benya has been Interim CEO of the company for the past five months, and has served on its Board of Directors for five years. iN DEMAND, the leading distributor of transactional programming to the cable industry, is a joint venture of Comcast Cable, Time Warner Cable, Cox Communications and Bright House Networks.

According to Matt Bond, Chairman of the Board of iN DEMAND and EVP Content Acquisition for Comcast Cable, "Bob takes the reins of iN DEMAND during a transformative time for the industry as transactional products, authentication, interactive and digital delivery will require his expertise. Bob is the right leader to guide this company into the future to ensure iN DEMAND's continued innovation and leadership on behalf of its owners and affiliates."

"For nearly three decades, Bob's leadership, innovation and entrepreneurial spirit have elevated the products and services Time Warner Cable and other cable operators deliver to consumers. Those qualities have made Bob one of our industry's preeminent video experts and no doubt will distinguish him as a visionary leader at iN DEMAND during an age of unprecedented opportunities and challenges in the communications marketplace," said Peter Stern, Executive Vice President and Chief Strategy Officer at Time Warner Cable (TWC).

Mr. Benya has always been at the forefront of the industry's new product innovation efforts. His most recent position was corporate Senior Vice President, Video Product Strategy at Time Warner Cable. Bob's distinguished cable career has spanned 28 years at TWC where he held several senior operating and corporate executive positions. At TWC, he helped oversee development of Digital TV, Video-On-Demand, Interactive TV, Road Runner, Start Over/Look Back and Cross-Platform services.

Mr. Benya also serves on the board of Music Choice and recently concluded a three-year stint as co-chair of CTAM's Advanced Cable Services Consortium. He has received numerous industry awards, including three Marketing Executive of the Year awards, TWC's Innovation Award and an Emmy for overseeing the industry's groundbreaking "Start Over" service. He holds a BA in Marketing from NYU.

About iN DEMAND L.L.C.
iN DEMAND L.L.C. is the pioneer and world leader in providing exciting entertainment delivered through television's most innovative technologies. iN DEMAND creates and delivers programming through cable Pay-Per-View (PPV), Video-On-Demand (VOD) as well as on digital platforms. PPV programming includes movies, boxing, wrestling and mixed martial arts events and the digital out-of-market subscription professional sports packages for MLB, the NBA, the NHL and MLS. The company also offers a range of VOD products including first-run movies and serves as the exclusive TV home of Howard Stern via its Howard TV On Demand offering. Content is delivered in both Standard and High Definition. iN DEMAND's owners are Comcast iN DEMAND Holdings, Inc., Cox Communications Holdings, Inc., and Time Warner Entertainment - Advance/Newhouse Partnership. Further information about the company can be found at

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