Press Release #13 (8/27/08)

8/27/08

Howard TV On Demand Original Quiz Show pits Howard Stern "Super Fans" against longtime Stern producer Gary "Baba Booey" Dell'Abate

BEAT THE BOOEY DIGS UP HOWARD STERN TRIVIA FROM STERN'S 25 YEAR RADIO HISTORY

Fervent Stern Show Fans Compete to Ultimately Stump Dell'Abate and Take Home $5,000 Grand Prize

New York, August 27, 2008 - During more than 25 years on the air, "The Howard Stern Show" has had more than its share of water cooler moments. Now, Howard TV On Demand fans can relive some of their favorites, plus test their knowledge in a new original quiz show, Beat the Booey, competing against Stern's long-time producer Gary "Baba Booey" Dell'Abate. The five-episode series which celebrates the fabled history of the Stern show premieres only on Howard TV, beginning Thursday, September 4.

Jumptheshark.com creator and "The Howard Stern Show" staffer Jon Hein hosts.  Each episode of Beat the Booey pits a set of three devoted fans against each other to show off who knows the show best. During the first two rounds, Gary weighs in with various wisecracks from his office. Then, the leading contestant goes head-to-head with Gary in the "Booey Round" to test who's the most tuned into Howard and his cast of characters - a definite challenge because Gary's knowledge is encyclopedic (or is it?). The show premiere coincides with Gary's 24th anniversary of working for the Stern show. He started on September 4, 1984.  If the contestant beats Gary, a $5,000 check and bragging rights will be theirs.

The quiz show questions will test Stern aficionados on wide-ranging antics and memories such as Wack Pack trivia; Howard's early days of radio and controversial moments from the show such as the day Amy Fisher walked out on an appearance.  The special is scattered with entertaining video footage and special "Booey Video" from past Stern shows.  Jon Hein is the host of the wrap-up show.  Beat the Booey runs through the end of October.  Beat the Booey is one of seven new exclusive uncensored programs, available only on Howard TV, all set to debut throughout the remainder of 2008.

About Howard TV On DemandStern fans get an uncensored window into Howard's freedom on satellite radio with digital cable's premium video-on-demand (SVOD) service HOWARD TV ON DEMAND. The service allows digital cable subscribers to bring Howard Stern and his colorful cast of characters right into their living rooms 24 hours a day, 7 days a week. As the only place to see Stern, the "all-Stern-all-the-time" channel offers opportunities to exclusively view the daily Sirius shows as well as original programming conceptualized by Howard Stern and the Howard TV On Demand producers.

Fans are able to get these brand new shows at the touch of a button as well as access an archive of some of the best shows from Howard's expansive television library. The HOWARD TV ON DEMAND channel is currently available to 32 million digital cable subscribers in the U.S. and Canada through Comcast, Time Warner Cable, Cox Communications, Cablevision, Charter Communications, Brighthouse and Rogers cable systems for $13.99 per month (SRP).

About iN DEMAND Networks

iN DEMAND Networks is the pioneer and world leader in providing exciting entertainment delivered through television's most innovative technologies. iN DEMAND creates and delivers programming through three distinct areas of business: Pay-Per-View (PPV), Video-On-Demand (VOD) and high definition (HD) programming.  PPV programming includes movies, mega boxing and mixed martial arts events and the digital out-of-market subscription sports packages for MLB, the NBA, the NHL and MLS. The company also offers a range of VOD products including first-run movies, original HD VOD content, and serves as the exclusive TV home of Howard Stern, via its Howard TV On Demand offering. The company also operates the distinctive MOJO HD network, a pioneer in HD, to serve the upscale male audience. iN DEMAND's owners are Comcast iN DEMAND Holdings, Inc., Cox Communications Holdings, Inc., and Time Warner Entertainment - Advance/Newhouse Partnership. Further information about the company can be found at www.indemand.com.

Contacts:

pressoffice@indemand.com

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