ABOUT iN DEMAND

Company History

2012

iN DEMAND develops creative national marketing and promotional campaign around "Awards Season"

2011

iN DEMAND increases content payload to 70,000 hours yearly.

2011

iN DEMAND delivers 163 live PPV events, more than twice the previous year

2011

iN DEMAND expands capacity for delivering HD PPV sports

2011

iN DEMAND named "agency of record" for CTAM’s national Movies On Demand marketing campaign

2010

iN DEMAND serves 53 million customers across North America & Caribbean via 40 channels and 2 VOD carriers

2010

First Stereoscopic 3D VOD movies and sports (Masters golf) delivered

2010

iN DEMAND launches first national MOD social media campaign

2010

iN DEMAND announces development of interactive apps with itaas

2010

iN DEMAND launches Vutopia – authenticated SVOD service

2010

First titles offered to cable weeks before Netflix or Redbox

2010

Movies released on VOD "day and date" with home video becomes consistent for many studios

2009

Launch of Project Infinity – develop & manage extensive movie library for Comcast set-top customers

2009

Bob Benya named as President & CEO – former board member and Time Warner Cable exec

2009

Most successful year to date, delivering 200 million paid transactions

2008

Online Video Store launches – moves & TV shows to buy/rent

2007

First titles released on VOD “Day & Date” with home video (Sept).

2006

INHD becomes MOJO HD – all original HD linear service

2006

Launches Espanol On Demand

2006

Launches International On Demand

2006

Howard Stern’s Howard TV On Demand SVOD launches

2004

HD Movies On Demand begins

2003

INHD & INHD2, full-time linear High-Definition non-PPV channels are launched.

2003

Two Dedicated PPV Event Channels are created for boxing, MMA, wrestling (previously movie channels)

2003

Comcast buys ATT&T Broadband and becomes largest member of iN DEMAND

2002

Launches Nascar In-Car enhanced viewing subscription package and wins 2 Emmy™ Awards

2001

Launches MLB Extra Innings and MLS Direct Kick

2001

iN DEMAND’s VOD transport business begins serving linear networks

2000

NHL Center Ice launches on digital cable

2000

Video On Demand service is launched

2000

Viewer's Choice becomes iN DEMAND

1999

NBA League Pass begins on digital cable – first subscription sports package

1998

Launched 35-channel "near-video-on-demand" service

1998

Request and Viewer's Choice merge

1996

Converted to digital compression, launching Viewer's Choice Home Theater--11 channels.

1995

Increased to 6 channels delivering movies, music and boxing

1988

Pay-Per-View Network, Inc. and Viewer's Choice merge

1985

Viewer's Choice launches on Nov. 27 – as a single channel PPV into 17,000 homes

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